DigiDay
These days, brand marketers are tasked with showing up authentically and culturally relevant with the specter of political backlash looming large in the background. …
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‘They’re like Switzerland’: Brands walk tightrope between authenticity and political backlash
Kimeko McCoy
14:22
These days, brand marketers are tasked with showing up authentically and culturally relevant with the specter of political backlash looming large in the background. …
