Sports Illustrated
Tennessee’s Adidas deal adds lucrative NIL weapon to recruiting arsenal Tennessee’s new partnership with apparel brand adidas includes more than uniforms and shoe wear for Volunteers’ athletics, it’s also a major move in the Name, Image and Likeness space. The new deal was announced on Wednesday by Tennessee, which is set to make $10 million
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Tennessee’s Adidas deal adds lucrative NIL weapon to recruiting arsenal
JC Shelton
07:24
Tennessee’s Adidas deal adds lucrative NIL weapon to recruiting arsenal Tennessee’s new partnership with apparel brand adidas includes more than uniforms and shoe wear for Volunteers’ athletics, it’s also a major move in the Name, Image and Likeness space. The new deal was announced on Wednesday by Tennessee, which is set to make $10 million
