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Walk down any street in Accra, Lagos, Nairobi, or Dakar, and you’ll notice a common sight: people squinting under the relentless African sun. Unlike in parts of the world where sunglasses are part of everyday attire, in much of Africa, they are still often regarded as a fashion luxury rather than a health necessity…
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Squinting, Sunlight, and the Untapped Billion-Dollar Sunglasses Industry in Africa
Walk down any street in Accra, Lagos, Nairobi, or Dakar, and you’ll notice a common sight: people squinting under the relentless African sun. Unlike in parts of the world where sunglasses are part of everyday attire, in much of Africa, they are still often regarded as a fashion luxury rather than a health necessity…