PrNigeria
PR in Crisis Management: Lessons from Hilda Baci and the Erisco Fiasco A recent social media incident highlighted the crucial role of crisis management in protecting brand reputation. When a customer complained about receiving a small portion of cold turkey pepper soup priced at N6,000 from Hilda Baci’s restaurant…
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PR in Crisis Management: Lessons from Hilda Baci and the Erisco Fiasco
Abubakar Idris Musa
16:24
PR in Crisis Management: Lessons from Hilda Baci and the Erisco Fiasco A recent social media incident highlighted the crucial role of crisis management in protecting brand reputation. When a customer complained about receiving a small portion of cold turkey pepper soup priced at N6,000 from Hilda Baci’s restaurant…
