Hospitalitynet
Marketing, at its core, is about making people want something. It’s about shaping perceptions so that customers actively seek out a product or service. Yet, time and time again, when diving into product research or company data, the first thing people highlight is what’s wrong—the market conditions…
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Marketers need to be Optimistic
Marketing, at its core, is about making people want something. It’s about shaping perceptions so that customers actively seek out a product or service. Yet, time and time again, when diving into product research or company data, the first thing people highlight is what’s wrong—the market conditions…