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For as long as I can remember, cross-selling has been a fundamental part of how operators market to players. There have been different approaches through the years, but perhaps the most common was simple: acquire a user with an eye-catching sports betting offer, and roll in some free spins to the promotion in the hope [……
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Joshua Gamble: “Cross-sell is dead. What next?”
Jerome Garcia
08:19
For as long as I can remember, cross-selling has been a fundamental part of how operators market to players. There have been different approaches through the years, but perhaps the most common was simple: acquire a user with an eye-catching sports betting offer, and roll in some free spins to the promotion in the hope
