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UK retailer and FTSE 100 giant JD Sports has partnered with fighting organisation UFC in a deal that begins this weekend at London’s Fight Night. The Manchester-headquartered brand forms half of a European partnership, which will see it become a key partner across UFC despite it issuing a profit warning in January…
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JD Sports: Retailer partners with UFC ahead of London Fight Night
UK retailer and FTSE 100 giant JD Sports has partnered with fighting organisation UFC in a deal that begins this weekend at London’s Fight Night. The Manchester-headquartered brand forms half of a European partnership, which will see it become a key partner across UFC despite it issuing a profit warning in January…