DigiDay
Marketers are a lot more hesitant to let go of cookies than their publisher counterparts, and, in particular, brand marketers are more hesitant than agencies…
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Digiday+ Research: Agencies are ready to move on from third-party cookies, while brands lag behind
Marketers are a lot more hesitant to let go of cookies than their publisher counterparts, and, in particular, brand marketers are more hesitant than agencies…