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Chinese e-commerce giant JD.com has started quietly piloting its self-operated retail ecommerce platform Joybuy in the UK, marking its push into the European market. As of April 9, the company began testing operations in the Greater London area and opened up category onboarding for international and export-oriented brands in segments such as maternity and baby care…
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China’s JD.com pilots retail e-commerce platform Joybuy in London as it takes on Amazon in UK’s $163 billion e-commerce market
Shuang Jing
15:25
Chinese e-commerce giant JD.com has started quietly piloting its self-operated retail ecommerce platform Joybuy in the UK, marking its push into the European market. As of April 9, the company began testing operations in the Greater London area and opened up category onboarding for international and export-oriented brands in segments such as maternity and baby care…
