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BYD is taking orders for its Atto 3 electric crossovers in South Korea at a starting price of 31.5 million won ($21,600), which is lower than that of almost all offerings from Hyundai and Kia, as the Chinese firm hopes to gain market share through an aggressive pricing strategy…
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China’s BYD expands to South Korea with three EV models
BYD is taking orders for its Atto 3 electric crossovers in South Korea at a starting price of 31.5 million won ($21,600), which is lower than that of almost all offerings from Hyundai and Kia, as the Chinese firm hopes to gain market share through an aggressive pricing strategy…