What the heck is a personal brand in 2025?
We’ve spent the past decade trying to ‘build a personal brand’—but in 2025, do any of us really know what
All posts by Tom May
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Tom May
17:22
How the Royal College of Art’s technical team help transform creative careers
Meet the skilled specialists and industry veterans who empower Royal College of Art students and serve as a catalyst for
Tom May
00:21
Milan Design Week 2025: CUPRA finds an unusual way to show it’s serious about design
CUPRA is extending its design thinking to other products... and it makes me wonder, why aren't other car brands doing
Tom May
09:25
ASUS unveils the most beautiful laptops I’ve ever seen, at Milan Design Week 2025
The Taiwanese tech brand is redefining the physical design of laptops with stunning designs inspired by Earth's natural landscapes and
Tom May
14:19
How Falmouth University’s online MAs are helping creatives find their true voice
Looking to level up your creativity without putting your career on hold? Falmouth's online MAs offer a world-class creative education
Tom May
10:21
How SomeOne branded the Co-op’s revolutionary new food delivery brand
We chatted with London agency SomeOne about how they branded Peckish, a brand new app that champions independent retailers and
Tom May
21:22
Is LinkedIn still a useful platform for creatives?
As creatives abandon X, Facebook and Instagram, LinkedIn seems to be standing strong. But is it really the right platform
Tom May
21:22
Productivity hacks that we can learn from our favourite fictional characters
Looking for ways to work smarter, not harder? It turns out that some of the best productivity hacks aren't found
Tom May
15:21
Stills Photography in Design report: 9 trends reshaping visual comms in 2025
Discover how Stills' exclusive 2025 trend report is empowering designers to create authentic, impactful work in an era of visual
Tom May
13:19
Successful creatives share the ‘advice that changed it all’
Want to be a success as a creative? Then, unfortunately, there are no easy shortcuts. Unless you're incredibly lucky, you're
