All posts by Tim Peterson

While many ad buyers expect the amount of money committed in this year’s upfront overall across traditional TV and streaming

This week’s Future of TV Briefing looks at the topics and trends likely to set the tone for this year’s

Digiday senior media buying editor Michael Bürgi joined the Digiday Podcast to discuss what are set to be the hot

This week’s Future of TV Briefing looks at a report from Innovid that seems to show CTV advertisers’ reach and

This week’s Future of TV Briefing looks at how TV network and streaming service owners like AMC Networks are placing

If TikTok were to eventually be banned in the U.S., McKay explains how easily Snapchat and Instagram Reels could fill

This week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is shaping up as

This week’s Future of TV Briefing looks at what TV network owners’ latest quarterly earnings reports indicate about the state