Media Briefing: Publishers’ Q4 programmatic ad businesses are in limbo
This week’s Media Briefing looks at how publishers in the U.S. and Europe have seen programmatic ad sales on the
All posts by Sara Guaglione
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Sara Guaglione
22:24
Media Briefing: Publishers’ Q3 earnings show revenue upticks despite election ad pullback
Q3 was a mixed bag for publishers, with some blaming the U.S. presidential election for an ad-spend pullback...
Sara Guaglione
21:20
News publishers didn’t sustain a traffic bump in the 2024 presidential election week like they did in 2020
Unlike the drawn out process of the presidential election in 2020, this year’s election quickly revealed that Donald Trump would
Sara Guaglione
13:22
Will news publishers see another ‘Trump bump’ in Trump’s second term?
Now that Trump has won the presidency again, what does a second Trump administration mean for news publishers? Traffic and
