All posts by Sara Guaglione

Measuring the impact of Google’s AI Overviews on publishers’ search referral traffic hasn’t been straightforward via click-through data — but

An analysis of six publishers' 2024 earnings shows most of them saw advertising revenue rebound and subscriptions continue to grow

AppNexus co-founder Brian O'Kelley wants to fix the ad tech ecosystem with his platform Scope3, which is designed to allow

Apple News+ is a growing source of audience and revenue, according to publishers including The Atlantic, Dotdash Meredith and Newsweek...

Nearly half of journalists surveyed in a new report said they are using generative AI tools not approved or bought

Publishers like Bloomberg, the FT, Axios and The Ankler are using different kinds of standalone newsletter subscriptions to grow revenue

As podcast subscription businesses mature, podcasters face a challenge that publishers have grappled with for years: churn. Here's how they're

Traffic getting sent to publishers’ sites from AI platforms like ChatGPT and Perplexity is growing — for publishers with deals

Podcasters discuss testing out different podcast subscriptions, and how to grow them as a complement (or alternative) to advertising revenue

LinkedIn is encouraging publishers that are part of its pre-roll video ad program to post more on the platform, and