The coalition of the willing (and unable): publishers rally to wall off AI’s free ride
That coalition is taking shape in the form of a technical framework designed to let publishers control who can access
All posts by Sara Guaglione
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Sara Guaglione
08:20
Media Briefing: As AI reshapes media, The New York Times taps former Google exec for strategic role
A Google exec leading search and AI partnerships is joining The New York Times to manage relationships with platforms and
Sara Guaglione
16:20
Media Briefing: As social platforms favor creators, publishers are left out of the referral loop
News outlets losing influence to creators are grappling with meeting audiences on platforms that don't send traffic to their sites...
Sara Guaglione
06:20
LGBTQ+ publishers grapple with a Pride Month ad spend slowdown
LGBTQ+-focused publishers faced a tougher-than-usual Pride month this June, as ad dollars failed to materialize...
Sara Guaglione
22:20
How iHeartMedia kept the tone and personality of its AI-translated podcasts
More than a year after iHeartMedia execs planned to debut a handful of AI-translated podcasts, those shows are finally seeing
Sara Guaglione
06:19
Why Hearst built an AI voice assistant tool for Delish
What started as a weekend experiment is now a fully-fledged AI voice assistant on Hearst’s recipe site Delish, helping home
Sara Guaglione
12:19
Lifestyle publishers rewrite the SEO playbook for AI-driven search
SEO and editorial strategies are evolving to prioritize the categories, styles and content formats driving click-throughs in AI and search
Sara Guaglione
21:21
Boston Globe, Future, Vox Media join ProRata’s generative AI licensing model
A fresh wave of publishers have signed up for ProRata’s revenue share program, and some are adding its AI search
Sara Guaglione
15:21
Media Briefing: Affiliate isn’t dead, say publishers – but it must evolve in the AI era
Publishers say affiliate and commerce businesses need to evolve in the AI search era...
Sara Guaglione
03:21
Amazon and The New York Times’ AI deal signals a new wave of publisher partnerships
It’s a sign of the times: The New York Times, with its high-profile legal battle with OpenAI, has signaled in
