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  • 28/09/2025 11:20 Study spotlights West Papua habitat as whale sharks face increased pressures
  • 28/09/2025 11:20 The fate of flying rivers could decide Amazon ‘tipping point,’ report says
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Home » Article of: Mike Pastore (Page 2)

All posts by Mike Pastore

Mike Pastore 31/07/2025 02:19

Who’s watching the security of your martech stack?

Better cooperation between IT, marketing and data means fewer turf wars, but every app carries some risk. The post Who’s

Read More »
Mike Pastore 27/06/2025 18:19

Where do the popular LLMs find their information?

See the differences in how popular LLMs find their content. The post Where do the popular LLMs find their information?

Read More »
Mike Pastore 27/06/2025 18:19

Salesforce Agentforce: What you need to know

Agentforce represents the shift from generative AI to agentic AI. Updated with details on the Agentforce 3 release. The post

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Mike Pastore 26/06/2025 08:19

How to lead marketing through economic uncertainty

Marketing in a downturn feels chaotic. But it doesn’t have to. Lisa Cole shares how to regain control with audits,

Read More »
Mike Pastore 14/06/2025 01:19

How to get started with AI optimization (and explain it to your leadership)

AI-powered search means it’s time to fundamentally rethink your brand visibility. We’ll show you how. The post How to get

Read More »
Mike Pastore 14/06/2025 01:19

Average LLM visitor worth 4.4x organic search visitors

With a wealth of knowledge from LLMs, visitors are better prepared to make a purchase decision. The post Average LLM

Read More »
Mike Pastore 12/06/2025 18:21

TransUnion data shows importance of good targeting for ROAS

An analysis by TransUnion shows good targeting has an exponential effect on return on ad spend. The post TransUnion data

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Mike Pastore 12/06/2025 18:21

Playbook Broken: The innovator’s SEO — Navigating the new age of search

We're discussing the rapid evolution of SEO and how traditional methods are becoming obsolete with Matthew Kay of Active Campaign.

Read More »
Mike Pastore 10/06/2025 09:19

Where are marketing teams under-utilizing AI?

Many marketers were introduced to AI for copywriting, but the technology can do so much more. The post Where are

Read More »
Mike Pastore 06/06/2025 11:21

Report finds consumers want deals from AI, not simulated conversation

There’s a disconnect between how consumer goods marketers use AI and what customers want from it. The post Report finds

Read More »
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