Buying with bots: AI search raises the bar for tailored shopping and transparency
AI search platforms like Perplexity and Amazon are adding new ways to shop, but where do the generated recommendations come
AI search platforms like Perplexity and Amazon are adding new ways to shop, but where do the generated recommendations come
The companies are the latest to bring deep learning and large language models to media buying tools...
The Austin startup is adding an API-based tooling to let marketers embed brand guidelines into an AI model for consistent
Trainspot is launching a two-sided marketplace to help people monetize their IP and help companies source data for AI applications...
The AI search startup is facing a new lawsuit from The Wall Street Journal and The New York Post over
Media agency execs asserted the need for brand and performance to remain equally important, while discussing AI, measurement, retail media
A report released from AdImpact found 74% of all presidential ad spending has gone to just seven states since Vice
Walmart debuted its own set of retail-specific AI models to help power the company’s “Adaptive Retail” era of personalized shopping
This week has had another flurry of AI-related ad news as major players like Pinterest, Microsoft and Google roll more
While some observers felt like there were no “bombshells” during the testimony, there was still a sense of vindication that
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