AI Briefing: Index Exchange and Cognitiv integrate to use generative AI for programmatic curation
The companies are the latest to bring deep learning and large language models to media buying tools...
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Marty Swant
21:20
Jasper adds new control and marketing knowledge tools for AI-generated content
The Austin startup is adding an API-based tooling to let marketers embed brand guidelines into an AI model for consistent
Marty Swant
02:19
This startup is creating an AI training data marketplace to help creators and companies buy and sell licensed content
Trainspot is launching a two-sided marketplace to help people monetize their IP and help companies source data for AI applications...
Marty Swant
01:20
Perplexity faces new legal pressure even as it attempts to win over publishers and advertisers
The AI search startup is facing a new lawsuit from The Wall Street Journal and The New York Post over
Marty Swant
04:22
Agency execs balance automation and strategy with new ad formats
Media agency execs asserted the need for brand and performance to remain equally important, while discussing AI, measurement, retail media
Marty Swant
06:25
Political ad spending piles up in key states less than a month until Election Day
A report released from AdImpact found 74% of all presidential ad spending has gone to just seven states since Vice
Marty Swant
09:19
AI Briefing: Why Walmart is developing its own retail-specific AI models
Walmart debuted its own set of retail-specific AI models to help power the company’s “Adaptive Retail” era of personalized shopping
Marty Swant
13:41
AI Briefing: Pinterest, Microsoft and Google bring new generative ad features for social and search
This week has had another flurry of AI-related ad news as major players like Pinterest, Microsoft and Google roll more
Marty Swant
12:19
What happens in the Google ad tech antitrust trial now that testimony is done?
While some observers felt like there were no “bombshells” during the testimony, there was still a sense of vindication that
Marty Swant
21:41
AI Briefing: FTC cracks down on deceptive marketing tactics, fake reviews
Approved in August and ready to go into effect Oct. 24, the FTC regulations update the existing ban on fake
