CMO Strategies: Marketers from Georgia-Pacific to Samsung weigh in on display ad strategies, success metrics and challenges
The third installment of Digiday+ Research's 2025 CMO Strategies series looks at the changes happening in display ads and how
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Li Lu
11:20
Digiday+ Research Data Sheet: The state of subscription pricing
This infographic details how publishers are approaching subscription pricing and how subscriptions drive other revenue streams for publishers...
Li Lu
03:21
Digiday+ Research Briefing: A look at the potential of Gen X and baby boomer influencers
When it comes to social marketing, the focus is often on younger audiences, but data analyzed by Digiday illustrates the
Li Lu
02:19
Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near
What social media platforms will marketers focus on if TikTok is banned? Examining consumer usage of various social media platforms
