Platform and agency execs recommended must-reads to unwind during busy periods
Senior execs from the likes of TikTok, Snap, OMD USA, Publicis London and more let us in on their favorite
All posts by Krystal Scanlon
Read More »
Krystal Scanlon
12:20
In Graphic Detail: AI adoption increases, but U.S. consumers are still wary
Digiday has charted the rise of generative AI, big tech’s investment into AI as well as agencies' top use cases
Krystal Scanlon
15:21
‘Some brands will continue to take liberties’: Confessions of an influencer marketer on brands misusing creator content
While most brands do the right thing, there are still the odd few which try to cut corners, or, (more
Krystal Scanlon
18:21
The definitive Digiday guide to what’s in and out in the creator economy
Here’s how the creator economy has shifted so far in the last 12 months...
Krystal Scanlon
09:20
Forget about the tech, OpenAI and Perplexity are brands too
Both platforms reminded everyone that in 2025, AI isn’t just about tech. It’s about brand. And when companies forget that,
Krystal Scanlon
05:20
The Trade Desk holds its own against Amazon’s growing, but still distant threat
The Amazon threat to The Trade Desk is inevitable — just not immediate...
Krystal Scanlon
02:20
As creator fees rise, so does the confusion over what to pay
What’s a creator worth? It depends who’s asking...
Krystal Scanlon
11:20
As YouTube Shorts reaches 200 billion views, advertisers increase their investment
In Q2 2025, Shorts averaged over 200 billion daily views, and ad dollars typically follow attention...
Krystal Scanlon
16:20
Pitch deck: Pinterest’s Performance+ AI tool makes its case
Here’s how Pinterest is talking to advertisers about Performance+...
Krystal Scanlon
22:20
CMOs say AI platforms’ low profile at Cannes won’t happen again
The AI platforms are coming for ad dollars. Cannes was just the first step...
