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  • 27/09/2025 10:19 The TikTok deal would turn Trump allies’ dreams of control into reality
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Home » Article of: Kristina Monllos (Page 2)

All posts by Kristina Monllos

Kristina Monllos 22/03/2025 09:19

Why advertising industry professionals are considering becoming creators

The question of whether to become a creator now is common in advertising and marketing circles...

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Kristina Monllos 19/03/2025 00:29

Marketing Briefing: What’s on marketers’ minds — changing consumption habits, AI search ads and more — with GoDaddy CMO Fara Howard

Digiday caught up with GoDaddy’s CMO Fara Howard last week at South by Southwest. Howard detailed how the marketing playbook

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Kristina Monllos 12/03/2025 02:23

Marketing Briefing: Why marketers should pay attention to SXSW’s embrace of creators

To creators there’s a sense that, with SXSW’s embrace of the creator community this year, the advertising and entertainment industry

Read More »
Kristina Monllos 07/03/2025 12:20

As SXSW kicks off, marketers embrace it as an ‘accessible’ conference for content, connection

Marketers are once again returning to SXSW, which runs from March 7th to Saturday March 15th in Austin, Texas...

Read More »
Kristina Monllos 28/02/2025 11:20

With ad revenue reaching $4.4B, buyers see Walmart’s retail media network as the ‘one to watch’

As Walmart’s retail media network matures, buyers see it as the leader of the pack among the bevy of retail

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Kristina Monllos 25/02/2025 11:20

Marketing Briefing: Inside the evolution of celebrity brand partnerships

Today's marketers have to change how they think about celebrity partnerships – not only who they partner with but how

Read More »
Kristina Monllos 18/02/2025 14:22

Marketing Briefing: ‘High risk, high reward’ — Understanding the state of social media guardrails

The desire to crack the code of successful social marketing is something that often allows social media managers and strategists

Read More »
Kristina Monllos 12/02/2025 18:22

Inside Doritos’ ‘creator-led’ marketing strategy

It's part of Doritos' larger plan to increase its investments in creators, with James Wade, the brand's senior director of

Read More »
Kristina Monllos 10/02/2025 19:21

Kicked off by the Super Bowl, irreverent bro humor and sex appeal-based marketing is officially making a comeback

It’s not a political issue, marketers and agency execs say, but a cultural shift. Marketers and agency execs believe there’s

Read More »
Kristina Monllos 06/02/2025 20:20

Mascot embrace, celeb overload and metatextual advertising: Trends dominating this year’s Super Bowl ads

Marketers and agency creatives predict the major trends for this year’s crop of ads on Sunday when the Philadelphia Eagles

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