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Home » Article of: Jessica Davies

All posts by Jessica Davies

Jessica Davies 26/06/2025 16:20

The Rundown: What CMA’s crackdown on Google really means for publishers

The CMA proposed to designate Google as a “strategic market status” under the new Digital Markets Competition Regime...

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Jessica Davies 19/06/2025 22:20

Media Briefing: DoubleVerify casts itself as news ally in Cannes — as scrutiny mounts

At Cannes Lions Festival of Creativity this week, the tech vendor has been working to convince advertisers — and skeptics

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Jessica Davies 03/06/2025 03:21

WTF is AI slop doing to warp media metrics?

AI slop is proliferating at an alarming rate and distorting programmatic ad buys...

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Jessica Davies 23/05/2025 00:20

‘We’re seeing an immense uplift in the scale’: How generative AI is fueling the next wave of ad tech fraud

Generative AI content farms are stealing publishers’ ads.txt files to hijack ad revenue, according to DoubleVerify...

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Jessica Davies 16/05/2025 02:20

Media Briefing: Reliant on search, haunted by AI: publishers at a crossroads

With AI-driven updates rolling out steadily and traffic patterns shifting, publishers are starting to plan for more zero-click searches...

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Jessica Davies 15/05/2025 02:21

WTF are GEO and AEO? (and how they differ from SEO)

Future success no longer looks like being top of the blue links on Google’s index or any other search engine’s

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Jessica Davies 25/04/2025 07:23

Media Briefing: Publishers are frustrated — and quietly grateful — after Google’s cookie U-turn

After years of preparing for the deprecation of third-party cookies, Google’s u-turn this week has landed like a slap. And

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Jessica Davies 07/04/2025 11:20

Episode 5: Mom’s at Work: The Price of Parenthood – why raising a family is more expensive than ever

Wages haven’t kept pace with inflation, leaving many parents stretched thin as they try to provide stability for their children...

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Jessica Davies 25/03/2025 06:20

Episode 3 From baby to bias: The hidden struggles of moms returning to work

In this episode of our limited edition podcast Mom’s at Work, we explore the struggles of working mothers re-entering the

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