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Home » Article of: Constantine von Hoffman

All posts by Constantine von Hoffman

Constantine von Hoffman 26/06/2025 08:19

FTC says Omnicom deal is OK, as long as there’s no brand safety involved

The world's largest ad agency is forbidden from using 'political or ideological' viewpoints to determine where an ad should run.

Read More »
Constantine von Hoffman 04/06/2025 01:19

Salesforce unveils major Slack integration

Specialized Slack channels will let users stay up to date on structured and unstructured CRM data and keep teams aligned.

Read More »
Constantine von Hoffman 03/05/2025 09:20

Marketers could have saved Target and Southwest from themselves

Everything a company does impacts the brand. The C-suite would avoid many disasters by consulting the people who know the

Read More »
Constantine von Hoffman 02/05/2025 10:19

AI-powered martech releases and news: May 1

OpenAI unrolled an update to ChatGPT because it was too sycophantic. Nice to know there's something humans still do better

Read More »
Constantine von Hoffman 25/04/2025 00:23

As Google brings back cookies, marketers stick with privacy-first strategies

The consensus among marketers is that cookies are the past, and respecting consumer privacy is the future. The post As

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Constantine von Hoffman 22/04/2025 21:21

Google’s adtech antitrust verdict is a turning point in marketers’ fight for transparency

It is a moment when marketers should rethink the strategies hemmed in by Google's ad tech. The post Google’s adtech

Read More »
Constantine von Hoffman 18/04/2025 20:25

AI-powered martech news and releases: April 17

LG TVs may soon watch you watching them to monitor how you feel about what's on the screen. Someone send

Read More »
Constantine von Hoffman 16/04/2025 11:21

Half of ecommerce brands lack the support to scale personalization effectively

A report from Mastercard found many personalization efforts failing when it comes to resources, strategies and metrics. The post Half

Read More »
Constantine von Hoffman 11/04/2025 08:22

AI-powered martech news and releases: April 10

The volatile economy may force tech companies and investors to ask the biggest question about AI: Can it ever make

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Constantine von Hoffman 22/03/2025 00:24

AI-powered martech news and releases: March 20

Half of all Americans use AI, and that holds true for nearly all demographic slices. The post AI-powered martech news

Read More »
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