What marketers need to know about Zepeto, the Korean metaverse platform
Due to its increased focus on individuals’ avatars and their appearances, the culture of Zepeto revolves heavily around virtual fashion...
Due to its increased focus on individuals’ avatars and their appearances, the culture of Zepeto revolves heavily around virtual fashion...
As the United States marches toward a TikTok ban on Jan. 19, livestreaming creators in particular are lamenting the potential
Most recently, she served as CRO of Unity between 2021 and 2024; prior to Unity, she worked as a vp
Emboldened by the introduction of new major esports events, esports industry leaders are projecting confidence going into 2025...
Affiliate marketing is a significant revenue stream for many creators, and although it’s unclear exactly how much affiliate revenue Honey
Although the United States’ impending TikTok ban is not slated to take effect until Jan. 19, it’s already threatening some
Clean It, the result of a collaboration between HOMA and TikTok, is the latest example of the TikTok’s intentional bid
Last year, Digiday published a “cynic’s guide” to esports in 2023. This year, the industry’s outlook is decidedly more optimistic.
As gaming takes a central role in the rise of transmedia content, a team of writers is using DC Comics
100 Thieves’ decision to refocus on esports – and the sponsorships it brings – was marked by changes across the
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