Meet the creative powerhouse behind Italian furniture brand Kartell
Lorenza Luti is leading Kartell with a blend of innovation, family legacy, and a deep commitment to Italian design, driving
All posts by Abbey Bamford
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Abbey Bamford
12:23
Oxford United kicks off a new era with a rebrand by LoveGunn
As well as speaking to fans new and old, the football club is opening up to more commercial and cultural
Abbey Bamford
23:24
D8 develops new brand world for Edinburgh Gin
Some elements of the new identity are inspired by the architecture of the brand's new home in Edinburgh's city centre,
Abbey Bamford
22:21
New York City FC debuts new identity by Gretel
Football club rebrands are always super tricky, but Gretel has taken a 'refresh' approach to the project, polishing some fan
Abbey Bamford
20:22
Simply brings Danish design to the Asian milk powder market
From soft, retro-inspired illustrations to packaging that demonstrates the product's effects, Them 1888's new milk powder brand is set to
Abbey Bamford
18:23
Nike designer Yenny Zhang on how she found a passion for spatial design
Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing
Abbey Bamford
16:23
How Lexus’ smallest model yet is still giving ‘big car energy’
A surprising fact about the LBX model is that its SUV-style "planted" look is partly inspired by the shape of
Abbey Bamford
16:24
From van to brand: Without’s new identity for Breadstall
Breadstall's disruptive identity firmly places it in the subcategory of new-wave pizza restaurants emerging across the capital, but its bakery-style
Abbey Bamford
14:20
Wedge refreshes the identity of ‘Canada’s Cocktail’
Mott's Clamato Caesar is a legacy brand that has barely changed for decades, but its new identity has found a
Abbey Bamford
14:20
Commercial Type releases visual journal Double Acts in Pop
The entire library of the type foundry is used across the book, highlighting the best and worst musical double acts
