New York City FC debuts new identity by Gretel
Football club rebrands are always super tricky, but Gretel has taken a 'refresh' approach to the project, polishing some fan
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Abbey Bamford
20:22
Simply brings Danish design to the Asian milk powder market
From soft, retro-inspired illustrations to packaging that demonstrates the product's effects, Them 1888's new milk powder brand is set to
Abbey Bamford
18:23
Nike designer Yenny Zhang on how she found a passion for spatial design
Senior Designer at Nike Global Brand Design Retail Yenny Zhang takes us through her education and career so far, revealing
Abbey Bamford
16:23
How Lexus’ smallest model yet is still giving ‘big car energy’
A surprising fact about the LBX model is that its SUV-style "planted" look is partly inspired by the shape of
Abbey Bamford
16:24
From van to brand: Without’s new identity for Breadstall
Breadstall's disruptive identity firmly places it in the subcategory of new-wave pizza restaurants emerging across the capital, but its bakery-style
Abbey Bamford
14:20
Wedge refreshes the identity of ‘Canada’s Cocktail’
Mott's Clamato Caesar is a legacy brand that has barely changed for decades, but its new identity has found a
Abbey Bamford
14:20
Commercial Type releases visual journal Double Acts in Pop
The entire library of the type foundry is used across the book, highlighting the best and worst musical double acts
Abbey Bamford
14:20
Supermarket giant Walmart unveils brand refresh
The new identity centres on an updated wordmark inspired by the founder's classic trucker hat and an evolution of the
Abbey Bamford
11:19
Meet the studio bringing a breath of fresh air to LA
Magazine-turned-podcast-turned-design studio MOUTHWASH is celebrating five years this year, so we caught up with the founders to see how it's
Abbey Bamford
11:19
Speed, adrenaline, precision: MotoGP’s new identity by Pentagram
For a sport as dynamic as this one, expect an identity full of dynamic curves and exhilarating motion design. When
