DigiDay
By implementing in-game item sales, Epic Games is taking cues from Roblox, where in-game sales represent a huge source of business for both creators and the brands that integrate into their experiences and items…
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Amid competition with Roblox, Fortnite’s in-game item strategy appeals to both creators and brands
Alexander Lee
08:20
By implementing in-game item sales, Epic Games is taking cues from Roblox, where in-game sales represent a huge source of business for both creators and the brands that integrate into their experiences and items…
