Forbes
A couple of years ago, 30 minutes before she was to give a presentation on bone marrow transplants, Dr. Brianne Helfrich, founder of the Helfrich Collective, got a life-changing call from her PR person. Supermodel Emily Ratajkowski was wearing the brand and posting about them on social media. “I mean, I was in an academic
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Too Hard Is Never A Good Reason: The Integrity Of The Helfrich Collective
Rachel Elspeth Gross Contributor
19:19
A couple of years ago, 30 minutes before she was to give a presentation on bone marrow transplants, Dr. Brianne Helfrich, founder of the Helfrich Collective, got a life-changing call from her PR person. Supermodel Emily Ratajkowski was wearing the brand and posting about them on social media. “I mean, I was in an academic
