FoodNavigator
Once a booming category, plant-based milk is seeing slowed growth amid rising consumer concerns over health, processing, and nutrition. While still valued at $19.42bn globally, brands like Mighty Drinks and Jörd are exiting the market. Meanwhile, dairy milk is regaining ground, driven by familiarity and renewed interest in whole milk’s health benefits…
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Plant-based milk market slows as dairy makes a comeback
Donna Eastlake
13:19
Once a booming category, plant-based milk is seeing slowed growth amid rising consumer concerns over health, processing, and nutrition. While still valued at $19.42bn globally, brands like Mighty Drinks and Jörd are exiting the market. Meanwhile, dairy milk is regaining ground, driven by familiarity and renewed interest in whole milk’s health benefits…
