Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

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Best Buy, Lowe’s chief marketing officers explain why they launched new influencer programs

Mitchell Parton 05/07/2025 05:21

CMOs launched these new programs in response to the growing importance of influencers in recommending products…

DigiDay
CMOs launched these new programs in response to the growing importance of influencers in recommending products…
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