RollCall
ANALYSIS — It might be the end of personal political brands in congressional races, which could complicate Democratic chances of flipping the Senate next year. Heading into the 2024 election, Senate Democrats had a tough catalog of states to defend and needed their incumbents to continue overperforming to have any chance of maintaining their narrow […]
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How the decline of personal political brands hurts Senate Democrats
Lyndia Drews
02:26
ANALYSIS — It might be the end of personal political brands in congressional races, which could complicate Democratic chances of flipping the Senate next year. Heading into the 2024 election, Senate Democrats had a tough catalog of states to defend and needed their incumbents to continue overperforming to have any chance of maintaining their narrow
