EssentiallySports
So, the 86th Goodyear Cotton Bowl Classic between Alabama and Cincinnati totally delivered on New Year’s Eve 2022. And get this—an economic impact study shows it brought in almost $100 million for North Texas. That’s $54 million direct and $45 million indirect. Crazy, right? The best part…
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Cotton Bowl Announces Plan for Severe Inclement Weather as Over $100M Economic Impact Looms Organizers
Christeen Noren
08:19
So, the 86th Goodyear Cotton Bowl Classic between Alabama and Cincinnati totally delivered on New Year’s Eve 2022. And get this—an economic impact study shows it brought in almost $100 million for North Texas. That’s $54 million direct and $45 million indirect. Crazy, right? The best part…
