Hospitality-On
Sylvie Bergeret, Director of Studies at MKG Consulting, presented the impact of events on destinations and hotel investment decisions. By analyzing examples like the 2024 Paris Olympics and those in London, she demonstrated how these events can transform destinations, stimulate the local economy, and influence hotel performance…
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#HAF “Events: European capitals of culture also have a notable impact.”
Sylvie Bergeret, Director of Studies at MKG Consulting, presented the impact of events on destinations and hotel investment decisions. By analyzing examples like the 2024 Paris Olympics and those in London, she demonstrated how these events can transform destinations, stimulate the local economy, and influence hotel performance…