DigiDay
Such a diffuse set of assignments by seems to fly in the face of discussions in recent years of multinational giants — those participating in the “mediapaloozas” of the past — looking to simplify or reduce their roster of agencies…
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In the wake of Unilever’s media agency assignments, whatever happened to streamlining?
Michael Burgi
12:44
Such a diffuse set of assignments by seems to fly in the face of discussions in recent years of multinational giants — those participating in the “mediapaloozas” of the past — looking to simplify or reduce their roster of agencies…
