Phys.org
Soap operas are known for outrageous schemes and scandalous affairs, but an NYU researcher finds that they can also serve as effective interventions for preventing intergroup violence in conflict-ridden areas by shaping social norms, promoting understanding of different perspectives, and encouraging people to create change…
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Social messaging in soap operas can prevent violence and intergroup conflict
Elida Mischke
19:55
Soap operas are known for outrageous schemes and scandalous affairs, but an NYU researcher finds that they can also serve as effective interventions for preventing intergroup violence in conflict-ridden areas by shaping social norms, promoting understanding of different perspectives, and encouraging people to create change…
