MedPageToday
MedPage Today) — Prominently featuring severe adverse effects of a fictitious Alzheimer’s disease drug in print advertising was associated with consumers perceiving the drug as riskier, survey data showed.
The study included 1,007 American adults…
Read More
If Alzheimer’s Drug Ads Had More Data, Here’s What Might Happen
Georgianna Roberie
06:37
MedPage Today) — Prominently featuring severe adverse effects of a fictitious Alzheimer’s disease drug in print advertising was associated with consumers perceiving the drug as riskier, survey data showed. The study included 1,007 American adults…
